Russian expert contributes to the development and promotion of tourism products and routes in Tajikistan
In July 2019 the leading Russian territorial marketing specialist Konstantin Garanin with the support of UNDP visited Tajikistan to support the capacities of local partners in the development and promotion of tourism products and routes in Tajikistan.
During the visit, the Russian expert visited the cities and districts of Bokhtar, Varzob, Gissar, Vakhdat and Vakhsh to learn about the existing tourist opportunities in the region. He conducted practical consultations on the promotion of territories, attracting foreign tourists and held a number of meetings and consultations for the staff of the Committee for the Development of Tourism under the Government of the Republic of Tajikistan and local tourist organizations.
The Russian expert also gave open lectures to the youth and representatives of tourism organizations on promoting tourism opportunities in the city of Bokhtar. He conducted workshops on new tourism development trends, country and regional branding, the development of communication strategies and creative advertising campaigns in Dushanbe.
Upon completion of the assignment, Konstantin Garanin is expected to provide recommendations for improving the country's tourism industry.
The expert’s assignment is being implemented under the project “Knowledge Management and Capacity Building in the Russia-UNDP Partnership”.